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The Soul of Valentine’s Day

Linda: I love Valentine’s Day. It’s one of my favorite holidays. I keep a box of Valentine’s decorations in my garage and hang them up at least a week before the big day to get into the spirit of the holiday. For some people, flowers or a gift wrapped in festive paper with red hearts is their idea of a Valentine’s celebration. I love gifts, both giving and receiving as much as anyone, particularly good quality, scented body lotions that hint of sensual pleasures to come later. But more important to me than the gift is the card. It’s not the pre-written message on the store-bought card that I like; I can usually do without those. It’s the personal handwritten message added to the card that I really love. I have saved every one of those beautiful Valentine’s cards from over the years. There’s a special place in a drawer where I can easily get my hands on them. They are my rainy-day notes. If I’m in a dark mood, or feeling lonely, I read a few of them and get an immediate pick me up.

On Valentine’s Day, Charlie and I exchange cards in a ritual way, usually over a romantic dinner. When we dine at home, I always get out the red tablecloth, and the candles, not just the two on the table, but lots more all over the place for dramatic effect. My very favorite part of the event is when we speak from the heart. We start by reading aloud the messages on the cards. Then we share our specific appreciations of each other. Some of our words are prepared, but most just comes to us spontaneously when we connect through our eyes. We go on for a good long while.

After giving and receiving appreciation, we usually renew our vows, and sometimes we add new ones. Sharing from the heart is always vulnerable, and the love of rawness is definitely a cultivated taste. But to feel a bit shaky and exposed is a small price to pay for being able to fill your soul tank up to the brim. And by the way, this method of restoration is not just for romantic partnerships. It can be done with anyone you love. It’s a sure-fire way to show our dear friends how much we care and how enriched our life is by their being in it. I see these practices as ways of making deposits in Karma Savings and Loan. We can make hefty deposits on Valentine’s Day and draw on them throughout the year. Why don’t you try it? I bet you’ll like it.

With blessings and best wishes for a soulful Valentine’s Day and a full Karmic Account,

Linda Bloom
The Soul of Valentine’s Day


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The Soul of Valentine’s Day


Linda Bloom LCSW and Charlie Bloom MSW are considered experts in the field of relationships. They have been married since 1972. They have both been trained as seminar leaders, therapists and relationship counselors and have been working with individuals, couples, and groups since 1975. They have been featured presenters at numerous conferences, universities, and institutions of learning throughout the country and overseas as well. They have appeared on over two hundred radio and TV programs. Linda and Charlie are co-authors of the widely acclaimed books: 101 Things I Wish I Knew When I Got Married: Simple Lessons to Make Love Last (over 100,000 copies sold) Secrets of Great Marriages: Real Truth from Real Couples about Lasting Love, and Happily Ever After...and 39 Other Myths about Love: Breaking Through to the Relationship of Your Dreams. The Blooms are excited to announce the release of their fourth book, That Which Doesn't Kill Us: How One Couple Became Stronger at the Broken Places. They live in Santa Cruz, California, near their two children and three grandchildren. To view our upcoming events and to sign up for our free newsletter, visit our website at:

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APA Reference
Bloom, L. (2020). The Soul of Valentine’s Day. Psych Central. Retrieved on August 4, 2020, from


Last updated: 13 Feb 2020
Statement of review: Psych Central does not review the content that appears in our blog network ( prior to publication. All opinions expressed herein are exclusively those of the author alone, and do not reflect the views of the editorial staff or management of Psych Central. Published on All rights reserved.