Over and over again, studies show that people set out on a mission to seek out reasons to support their emotional reactions. And because you are usually successful in this mission, you end up with the illusion of objectivity. You really believe that your position is logicallly and objectively justified. Most people give no real evidence for their emotional reactions and no effort is made to look for alternatives opposing this emotionally based sense of certainty. The mind generally uses the “makes-sense-to-me” rule, where you take a position, look for evidence that supports it, and if you find some evidence, enough so that your position “makes sense”, you stop thinking. If someone brings up reasons and evidence on the other side, you can may be swayed to change your mind. However, the problem is that you may not make any effort to seek out conflicting points of view unless they are presented to you.

Our memory allows us to recall information about what is likely to happen in different situations. Our memories promote expectations and predictions to how life will unfold. For example, when you walk into a grocery store, you know automatically, how things are supposed to go. You go in, grab a cart, pick food off the shelf, line up for a cashier who will take your money for the food, and you can go home. It is not as if you walk into the store and think `OK, what happened the last time I was here’ or `Why are people looting food off the shelves?’ You automatically know how to behave in the situation based on your experience. The knowledge from these memories, makes the world a much more predictable place.

This reminds me of a client I saw who had two failed marriages and concluded, “All men are pigs.” From only two examples, she created a generalization that included three billion men! Her cynicism, her unwillingness to allow any men to get close to her, was the side-effect of two fundamental facts about how the brain work: 1) the brain has the amazing ability to see a pattern with minimal clues, and 2) your brain has a tendency to look for evidence that confirms an already-existing beliefs. So once you have concluded something, you have a strong tendency generalize that conclusion by noticing evidence that supports your pre-existing belief. So a pessimistic, cynical, or defeatist feeling, causes your mind to look for negative evidence and selectively ignore any positives. In this way the pain comes from making negative events larger and more awful than they really are.