I’m a social scientist and an author. I like to explain things with numbers and words. In some ways, though, my Explainer-in-Chief hero is Jon Stewart. To me, there is nothing quite like great humor – especially Daily Show style – to make a point in a way that sticks. At its best, humor knocks down your defenses and leaves you on the floor laughing before you can muster any personal outrage or indignation. (Of course, it helps if you agree with the point of the humor.)

My favorite recent example of this is an awesome Daily Show send-up of pundits’ attempts to explain the voting proclivities of single and married women in the 2012 Presidential election. Unlike single women, who favored Obama over Romney by a huge margin, married women favored Romney.

Here’s the clip of Jon Stewart and The Daily Show’s Senior Women’s Issues Correspondent Kristen Schaal: The married vs. single woman vote. If you want to generate your own reasons why it is so good at myth-busting (if you agree that it is), then watch it first, then read on.

One Comment to
Myth-Busting for Matrimaniacs, Daily Show Style

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  1. Loved that clip.

    I did some research into singles and the 2012 election. Obama won single women by 36%, Romney won married women by 7%. Obama won single men by 16%, Romney won married men by 22%. Kind of what you’d expect, given Romney’s advantage among men and Obama’s among women, and the preference singles have for Democrats.

    I’m hoping that the Republican party, while musing on it’s defeat, will realize it will have to try to appeal to singles. And that will help reduce the stigma of being single.

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