I’m a social scientist and an author. I like to explain things with numbers and words. In some ways, though, my Explainer-in-Chief hero is Jon Stewart. To me, there is nothing quite like great humor – especially Daily Show style – to make a point in a way that sticks. At its best, humor knocks down your defenses and leaves you on the floor laughing before you can muster any personal outrage or indignation. (Of course, it helps if you agree with the point of the humor.)
My favorite recent example of this is an awesome Daily Show send-up of pundits’ attempts to explain the voting proclivities of single and married women in the 2012 Presidential election. Unlike single women, who favored Obama over Romney by a huge margin, married women favored Romney.
Here’s the clip of Jon Stewart and The Daily Show’s Senior Women’s Issues Correspondent Kristen Schaal: The married vs. single woman vote. If you want to generate your own reasons why it is so good at myth-busting (if you agree that it is), then watch it first, then read on.