Psych Central

Therapist Blog Challenge #10: Celebrate an Awareness Day

By Julie Hanks, LCSW

challenge_10Let an awareness day or month inspire your next professional blog post.

Each year we celebrate a variety of awareness dates that highlight and bring attention to a variety of challenges that people face in the U.S. and across the world. October is National Depression, Mental Health Screening Month, and World Mental Health Day. These awareness dates can make for easy blog topics. Find an awareness date that matches the work and client you are passionate about and let it inspire your next blog article.

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6 Ways Media Interviews Will Help Your Practice

By Julie Hanks, LCSW

Media Interviews Grow PracticeAre you hesitant to respond to media interviews? Performance anxiety, lack of training, or placing little value on media interviews as a strategy for practice building may be among your reasons for shying away. You may have heard that interviews don’t bring in an immediate influx of new referrals.

I have been actively seeking media interviews on a regular basis for the past five years and I’ve never had a huge increase in new referrals as a result. However, I have seen many long-term benefits of doing media interviews, that have built my practice over time. Here are 6 ways conventional media interviews have helped grow my private-pay practice.

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A Day In The Life: Meet Psychotherapist Jodie Gale, MA

By Julie Hanks, LCSW

Website-Profile-Jodie-Gale

Jodie Gale  is a qualified therapeutic counsellor, life-coach and Master’s trained psychosynthesis psychotherapist who specializes in women’s emotional, psychological and spiritual health and well-being. Along with her husband, their two toddlers and two British Short Hair cats, Jodie lives on the Northern Beaches of Sydney in Australia.  She currently balances being a full-time stay at home mother with a part-time, evening and weekend, home office, private practice.

Read on to find out how Jodie spends her day in private practice.

A Day in the Life

My busiest day is Saturday when my husband looks after our two toddlers.  Our home is open planned, so we are currently sound proofing and doing some building work to separate our home and my clinical space. In the meantime, my husband and kids travel 10 minutes down the road and check-in to Grandma’s for the day.

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Therapist Blog Challenge #9: Power of Infographics

By Julie Hanks, LCSW

Therapist Blog Challenge #9 Infographic

 A picture IS worth 1000 words. Find a credible infographic that is helpful to your ideal client for your next blog post.

Visually interesting and sharable infographics can provide easily digestible information for your blog readers. It’s easy to find infographics on a variety of topics by doing a Google search of your area of interest and the word “infographic”.

Many infographics are easily sharable with the HTML code and a copy function near the infographic. Another option for adding the infographic to your blog post is to right click and copy the “copy image location” and insert into your blog post (If you have no idea what I’m talking about contact your webmaster for help).

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10 Best FREE iPad Apps for a Productive Private Practice

By Julie Hanks, LCSW

canstockphoto14430972

In this guest post counselor and consultant Clinton Power shares his top iPad App picks for managing a private Practice

I just love my iPad mini. It goes everywhere with me and has become such a valuable asset in helping me run my therapy and coaching business in an efficient and productive manner.

So I’ve compiled a list of my top 10 best iPad apps that help me run my business day-to-day. And best of all, they are all FREE!

Please note that any apps below that save to the cloud are not HIPAA compliant and I don’t advise you use them for storing any confidential client data.

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Why I Only Hire W-2 Therapists (W-2 vs. 1099 part 3)

By Julie Hanks, LCSW

Why I Only Hire W-2 TherapistsI’ve noticed that private practice therapist tend to hire additional therapists as 1099 contract employees. Reasons frequently cited for choosing to hire therapists as 1099 employees is that they don’t have to pay the therapists taxes. While it may be more “affordable” to hire therapists as contractors, in my experience, there are also “costs.” (For an summary of the difference between W-2 and 1099 employees read part 1 in this series. To hear about my employment tax audit adventure read part 2.)

According to the IRS website, the general rule for classifying 1099 independent contractor is “if the payer has the right to control or direct only the result of the work and not what will be done and how it will be done” (italics added). It also states that an employee is not a contract employee if the services “can be controlled by an employer (what will be done and how it will be done)” and if “the employer has the legal right to control the details of how the services are performed.”

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Therapist Blog Challenge #8: Pick a Seasonal Topic

By Julie Hanks, LCSW

Therapist Blog Challenge #8

Let the season of the year inspire a blog topic for therapist blog challenge #8

It’s summertime (at least in the U.S.)! But no matter what time of year, you can use the season as a springboard for a blog post topic.

Start by writing down words that you associate with summer (or whatever season you are reading this post). Here’s my list: water, sun, relax, BBQ, celebrate, “I’m bored”, keeping kids learning, camp, fruit, family gatherings, swim…

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A Day In The Life: Meet Sex Therapist Regina Bright, LMHC

By Julie Hanks, LCSW
Regina Bright, LMHC

Regina Bright, LMHC

Regina is the proprietor of Stepping Stones Professional Counseling, an outpatient private practice in Mary Esther, Florida that was established in 2009 where she provides individual, group, family, and couple’s counseling. Regina is a Licensed Mental Health Counselor, Board Certified Sex Therapist, Certified Family Mediator, Parent Coordinator, Clinical Supervisor, and holds a Master’s Degree in Counseling Psychology. She resides in Fort Walton Beach, Florida, where she was born and raised, with her husband, 9 year old daughter, and three Labrador Retrievers: Roxy (Chocolate), Gator (Blonde) and Chomper (Black) one of each flavor.

Read on to find out how Regina spends her time in private practice.

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Therapist Blog Challenge #7: Invite a Guest Blogger

By Julie Hanks, LCSW

Therapist Blog Challenge #7

Inviting a colleague to write an article for your blog is a great way to post fresh content, share interesting resources, and help both of you build your online presence.

Blog posts on your private practice blog don’t have to be written by you. For therapist blog challenge #7 I want you to invite a colleague to contribute a blog article to your blog. The guest blogger doesn’t have to be a therapist. It can be any other professional that you respect, that you would like to help promote, or that you would like to be associated with.

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Therapist Blog Challenge #6: Embed a Favorite YouTube Video

By Julie Hanks, LCSW

Therapist Blog Challenge #6

Commenting on expert YouTube videos can make for a quick and meaningful blog post that lets potential clients know more about you and provides them with helpful information.

While your blog posts may be a way of sharing your unique perspective, you can use existing content as a springboard for meaningful content. Blog posts don’t have to be entirely original material. One way to do that is to share your favorite YouTube video with your blog readers and potential clients.

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